TV Spot Calls Marchers to DC

By Jerry Kammer, March 17, 2010

The evening newscast on Univision last night included an advertisement calling on Latinos to come to immigration march in Washington this Sunday.

In the 30-second spot a young man says he will march because "I don't want them to separate me from my family." A middle-aged man says he'll march "so that Obama and the Congress fulfill their promise." A middle-aged woman says she'll march "because without immigration reform the suffering will continue."

In a voice-over, a man says, "Let's march Sunday, March 21, at 2 in the afternoon in Washington so that the voice of Latinos is heard and respected."

The ads are sponsored by Reform Immigration for America, a campaign that is supported by the Tides Advocacy Fund, a San Francisco organization that supports liberal causes. It is also supported by America's Voice, an immigration reform group that has received a $6 million grant from the Carnegie Corporation.